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SAY GOODBYE TO BUSINESS AS USUAL!

It’s an all-new SABEW Spring Conference where we’ll focus on the future of business news. You can count on big ideas and Ted-style talks, hands-on skills development and more time for member networking. It’s like nothing we’ve ever done. We promise you’ll go back to your newsrooms with plenty to share and use.

Get the App! On your phone, go to sabew17.sched.com/mobile. Tap “Add to Home Screen.”

Conference chairs are Lisa Gibbs, global business editor, Associated Press and Beth Hunt, director, editorial recruiting and development, American City Business Journals.

For sponsor or exhibitor information contact Renee McGivern.

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Friday, April 28 • 3:05pm - 3:30pm
You’d Better Know Your Audience: Lessons from CNNMoney’s War Room

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Using data to understand your audience is more critical than ever. CNNMoney has developed and deployed the latest technologies to fuel its growth into one of the top five financial news sites. Leezel Tanglao, AME-programming at CNNMoney, shares how her team relies on and exploits audience data to program, present and package multimedia editorial content across desktop, mobile and social media platforms.


Speakers
avatar for Leezel Tanglao

Leezel Tanglao

Assistant managing editor of programming, CNNMoney
Leezel Tanglao is a versatile multimedia journalist with experience in print, broadcast and online across local, national, international and startup media companies. She's an unflappable risk taker who embraces new and emerging technology but stays true to the foundation of journ... Read More →


Friday April 28, 2017 3:05pm - 3:30pm
Cascade Ballroom I The Westin Seattle, 1900 5th Avenue, Seattle, WA, 98101